Project Overview:

In collaboration with the automotive-centric EXTEND Group, the creation of Technician•Academy transcended the boundaries of a mere website project, evolving into a multifaceted platform encompassing a podcast, job board, scholarship board, online classes, and more. Technician•Academy stands as a personalized on-site and online training hub for automotive technicians, fostering collaboration among manufacturers, distributors, and technicians to provide enhanced training opportunities.

My Role:

Tasked with designing the entire brand identity, including the logo, website, brand materials, booth displays, shirts, and more, I collaborated with the EXTEND Group to bring Technician•Academy to life. The program we developed, still in use today, offers a comprehensive platform for technicians, featuring online classes, a podcast to stay updated in the automotive world, a job board connecting technicians with employers, and a unique program promoting Respect in the industry called “In The Pits.”

Tools and Technologies:

I utilized WordPress for the website development and leveraged Photoshop and Illustrator to craft the graphics and logos that represent the essence of Technician•Academy.

Achievements: